About
Who we are
v1biz is a platform architecture and operations partner based in Los Angeles, CA.
We align operators, revenue leaders, product owners, and engineering teams around the systems that keep digital businesses moving.
Our work spans platform architecture, workflow automation, CMS and operational tooling, revenue systems, integrations, and long-term platform stewardship.
Our approach
We focus on operational velocity: removing bottlenecks between business requirements, engineering execution, and day-to-day operations.
We help teams assess current workflows, modernize critical platforms, govern change, and keep revenue-impacting systems stable as the business scales.
Who We Help
Built for Complex Operators
Digital Platform Businesses
Systems that support customers, teams, workflows, and revenue.
Revenue Operations Teams
Tools and processes that keep sales, delivery, reporting, and billing aligned.
Content and Workflow Platforms
CMS, scheduling, publishing, review, approval, and operational tooling.
Internal Operations Groups
Business teams relying on manual processes, aging tools, or disconnected systems.
Marketplace and Network Operators
Multi-stakeholder platforms with complex coordination and reporting needs.
Specialized Platform Operators
Media, AI, video, data, and niche platforms with unique workflow requirements.
Challenges
Operational Challenges We Solve
Revenue workflow bottlenecks
Platform modernization failures
Stakeholder and engineering misalignment
Process and tooling inefficiencies
Reporting and analytics fragmentation
Institutional knowledge risk
When To Call Us
When Operations Need a Platform Partner
- Revenue workflows depend on manual coordination.
- Core platform systems are difficult to change safely.
- Engineering knows the platform, but operations owns the pain.
- Reporting, delivery, and billing workflows do not reconcile cleanly.
- Institutional knowledge lives with too few people.
- Modernization needs to happen without disrupting revenue operations.
Assessment
Platform Operations Assessment
Most engagements begin with a focused platform assessment that identifies operational friction, platform risk, stakeholder misalignment, and modernization priorities.
The output is a practical roadmap that connects executive priorities, operational workflows, engineering realities, and revenue continuity.
Request AssessmentServices
What we offer
v1biz designs and operates the infrastructure that supports workflow orchestration, asset and data management, reporting, approvals, and cross-team operational visibility.
We translate operational requirements into platform architecture that can support complex digital products, internal systems, customer-facing platforms, revenue workflows, and specialized media environments.
Revenue workflows break down when operations, sales, finance, product, and technology teams are forced to bridge disconnected tools manually.
v1biz maps those dependencies, automates repeatable handoffs, and integrates the systems that support configuration, delivery, inventory management, performance reporting, and billing readiness.
Critical platforms need more than one-time implementation. They need governance, documentation, reliable release practices, and a partner that understands the operational consequences of every change.
v1biz modernizes legacy workflows, strengthens CMS and platform architecture, and supports the systems that operators depend on after launch.
We keep business stakeholders and engineering teams aligned through transparent priorities, regular communication, and practical delivery discipline.
Case Study
ReachTV CAMP Platform
ReachTV operates a large-scale airport media network across thousands of screens, where content programming, advertising operations, campaign delivery, reporting, and technical support all depend on coordinated platform workflows.
v1Biz supports CAMP as an operational platform partner, bringing historical system knowledge, advertising systems support, workflow troubleshooting, and engineering coordination to a revenue-critical media environment.
Users
Platform Users
Experience
Related Platform Experience
v1Biz builds and supports operational systems where product, workflow, reporting, and revenue processes have to work together. Our experience includes airport television networks, streaming services, live event platforms, private screening systems, data products, AI interfaces, and shared video products.
Reelview.tv
Reelview.tv is a private film screening platform which allows film companies to privately screen its films online to designated individuals.
Film companies use Reelview to store contacts, send film screenings, and track viewership.
nugs.net
nugs.net is a live music distribution service that features live webcasts, audio streams and downloads, and CDs of over 15,000 full-length concert recordings from legendary road warriors like Phish, Bruce Springsteen, Metallica, Pearl Jam, Widespread Panic, Umphrey’s McGee, and Dead & Company.
ReachTV
ReachTV operates a large-scale airport media network across thousands of screens, requiring coordinated workflows for content operations, advertising, campaign delivery, reporting, and platform support.
v1Biz supports their platform with advertising systems knowledge, direct and programmatic campaign support, troubleshooting for scheduling and delivery workflows, reporting validation, and coordination across operations, advertising, engineering, and leadership teams.
Vycter
Vycter is a platform that democratizes the information that powers investment decisions.
The platform aggregates social media sentiment of tradable securities across multiple sources. Data is accessible to end users in the Vycter app and to platform partners via data feeds.
bitlife.ai
bitlife.ai is an AI chatbot platform for creating, customizing, testing, and sharing specialized conversational assistants.
The project reflects v1Biz's experience building applied AI interfaces that help users access information, automate interactions, and reduce friction in digital workflows.
CinemaNow
CinemaNow was founded in 1999 as one of the first on-demand Internet streaming media platforms.
The Company was backed by EchoStar, Cisco Systems, Index Holdings, Menlo Ventures, Lionsgate, and Microsoft. CinemaNow was one of the first companies to bring major studio titles to the home featuring partnerships with all of the major US film studios.
Capabilities
Platform Ecosystem Expertise
Complex operations depend on connected systems across analytics, reporting, cloud infrastructure, content delivery, revenue workflows, and specialized third-party platforms. v1Biz helps teams integrate, govern, troubleshoot, and modernize the systems that keep those workflows running.
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AdTech
- Google Ad Manager
- Hivestack
- PlaceExchange
- Vistar Media
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Application and Website Usage Analytics
- Google Analytics
- Mixpanel
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Application Development Environments
- Microsoft Visual Studio
- Flutter
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Authentication Services
- AWS Cognito
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Business Intelligence
- PowerBI
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Cloud computing platforms
- Amazon Web Services (AWS)
- Microsoft Azure
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Content Delivery Networks
- AWS S3 and Cloudfront
- Azure Media Services
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Cognitive Services
- Microsoft Azure Text Analytics
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Digital Signage and Out of Home Video
- TargetR
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Live Event Platforms
- Restream.io
- DaCast
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Media Transcoding Services
- TransLoadIT
- Azure Media Services
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Payment Services
- Stripe
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Video Communication
- Vonage
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Video Transcription Services
- REV
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Video Players
- JWPlayer
- plyr.io
Leadership
Leadership Experience
v1Biz is led by platform and product leaders with experience across operational systems, workflow tooling, revenue-critical platforms, advertising technology, data products, and customer-facing digital services.
Bill Elberg
Founder / CEOCTO and engineering leader for operational platforms, advertising systems, media networks, and complex digital products.
Michael Elberg
Founder / Chief Product OfficerProduct and experience leader focused on workflow clarity, stakeholder alignment, and operational tools for web, mobile, AI, and platform teams.
Contact
Request a Platform Operations Assessment
A practical first step
Tell us where operational friction is showing up. We will use that context to shape an assessment around your workflows, platform architecture, modernization risks, and stakeholder alignment needs.
- Workflow and operational review
- Platform architecture assessment
- Prioritized modernization roadmap
Ready to review the platform?
Reach out to start a conversation about your operational workflows, platform architecture, system integrations, or modernization risks.
Request Assessment